Framcolor Bold

  • 100% Longer lasting color*
  • Remarkable spreadability…Use 50% Less*
  • True to swatch…Stays true to tone
  • Ammonia Free, Gluten Free and Sulfate Free

Framcolor® Bold

Professional
Only

  • Innovative technology that guarantees maximum longevity, experience it from the first wash…
  • Ready to use – No developer needed
  • Even results from root to end
  • Available in 19 intermixable shades for an infinite variety of creative possibilities for pure BOLD inspiration

60 ml / 2 oz tube

Buy

#FRAMCOLORBOLD

Swatch Book

Amethyst

Amethyst
New!

Pink Quartz

Pink Quartz
New!

Sapphire Blue

Sapphire Blue
New!

Smokey

Smokey
New!

Clear

Cobalt Blue

Coral

Electric Blue

Green

Orange

Orchid

Pink

Red

Rose Gold

Silver

Teal

Titanium

Violet

Yellow


All 2 Color Series


The Results

100% Longer Lasting BOLD Color vs. Competition*

(Picture below) FRAMCOLOR BOLD Electric Blue
showing 100% Longer Lasting Color
vs Competitor #1 after 30 washes.

True to Swatch…Stays True to Tone

(Picture below) Competitor #2
day 30 shows matte/dull and off tone tonality
after 30 washes

*In lab testing, BOLD Electric Blue retained more color after thirty washes than competing brands retained after 15 washes.

The Results

Vivid color regardless of underlying remaining tone

FRAMCOLOR BOLD Electric Blue applied to levels 7, 8, 9, and 10 vs Competitor #1 shows even results on all levels.

HCDP
High Concentration
Direct Pigments

The winning synergy for intense, brilliant results

Maximum Spreadability of Color
Rich vegetable coconut oil cream base with a beautiful floral fragance bathes the hair in moisture and delivers color molecules deep into the intermediate layer of the hair for an intense, conditioned, long lasting, and uniform result.

Incredible Shine
Amaranthus Oil exalts color, enhances shine, and intensifies light reflection.

The Result
Even the most damaged hair remains well-structured, hydrated, shiny, and conditioned.

The winning synergy of a Rich Vegetable Coconut Oil Cream Base that delivers the High Concentration Direct Dyes with all the conditioning agents deep into the intermediate layer of the hair.

Results: Direct Pigments that adhere tightly to the hair

Framcolor Bold

  • 100% Longer Lasting Color*
  • Remarkable Spreadability…Use 50% Less*
  • True to Swatch…Stays True to Tone
  • Ammonia Free, Gluten Free, Sulfate free

#FRAMCOLORBOLD

“In this surreal scenario, we have a certainty: in the past 75 years we’ve been supporting the most beautiful profession in the world. Your passion, your creativity and your desire to reinvent yourselves are what makes us say that we’ll get back soon, we’ll get back together. Stronger than before.” Fabio Franchina, Framesi President.
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#framesi #beauty #hairstyle #president #future #together #framesiusa
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103 11

Drop a 🔥 emoji in the comments if you’re as obsessed with this color as we are 😍 🎨: #framesiFRAMCOLOR
📷: @beautyby_tylerswalga

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #hairgoals #redhair
...

205 6

When you can’t decide between two colors, why not try both? ⚫️⚪️ 🎨: #framesiFRAMCOLOR
📷: @lindsey_does_hair

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #hairgoals #instahair #hairofinstagram #hairtrends #hairinspo #splitdye #splitup #creativehair
...

123 1

It’s #NationalPuppyDay 🐶🐶 We know that if you give a girl a puppy and a great head of hair, she can conquer anything 💪🤩 These luscious locks (on the client, not the dog 😉) were styled totally using FRAMESI COLOR LOVER RAISE THE ROOTS, BLOW IT BIG and DYNAMIC BLONDE SHAMPOO 💆‍♀️ 💆‍♀️: #FRAMESICOLORLOVER #DYNAMICBLONDE #RAISETHEROOTS #BLOWITBIG
📷: @styledbystory

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad #purpleshampoo #violetshampoo #puppylove
...

172 2

This little guy totally approves of her hair color 🐶😍 Happy #NationalPuppyDay everyone! 🎨: #framesiDECOLORB
📷: @jeremytoddabraham

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad #DYNAMICBLONDE #FRAMESIPROFORCE #FRAMESICOLORLOVER #puppylove #purpleshampoo #violetshampoo
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67 0

Caramel-colored dream hair, toned using Framcolor Eclectic 6HCE (Dark Blonde Chocolate) 🍫🍫 🎨: #FRAMCOLORECLECTIC
📷: @marissapusateri

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #brunette #brunettehair #hairgoals
...

168 1

We’re living for this natural, buttery blonde made with a mix of balayage, babylights, and a root smudge 💆‍♀️❤️ 🎨: #framesiFRAMCOLOR
📷: @thetopknotbridal

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #blonde #blondehair #blondehairdontcare #babylights #rootsmudge #balayage
...

140 4

Curl 👏 goals 👏 Let your curls live their best life with FRAMESI COLOR LOVER CURL PUDDING and BOUNCE, weightless styling products for definition and revitalization 💃 🎨: #framesiFRAMCOLOR
📷: @saloncartier

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #curls #curlyhair #hairgoals #FRAMESICOLORLOVER
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61 0

Subtle purple pops + icy blonde = awesome, colorful dimension 💜❄️💜 🎨: #framesiFRAMCOLOR
📷: @xolovethyhairxo

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #balayage #hairgoals #hautehues
...

127 0

This color and volume are everything we need 🙌 Fix frizz, retain color, and keep your hair silky and shiny with FRAMESI COLOR LOVER PRIMER 11 & PRIMER 11 INTENSE, on sale now through the end of April 🤑🤑 Styling products that provide 95% longer lasting color. 🎨: #framesiFRAMCOLOR
📷: @hairbypaigey

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #framesi #cosmoprofbeauty #beautylaunchpad #brunette #brunettehair #hairgoals #FRAMESICOLORLOVER
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82 1

This hair is a mix of mermaid and #StPatricksDay vibes, and we’re here for it 🙌💚🍀☘️🧜‍♀️ 🎨: #FRAMCOLORBOLD
📷: @jessilee30

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad #vividcolor #unicornhair #mermaidhair #colormelt #bluehair #greenhair #hautehues
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139 3

Make them go green with hair envy this #StPatricksDay ☘️🤑🍀 🎨: #FRAMCOLORBOLD
📷: @havens_hair

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad #greenhair #hautehues
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125 2

💙💛❤️💚 This BOLD color is a mix of framesi FRAMCOLOR BOLD Cobalt and Electric Blue. @scacciahair played with pops of yellow, isolating some and blending the rest with the blue to make a neon green and various teals. She also made a mix of Coral + Red + Yellow to add an extra contrasting color 💙💛❤️💚 🎨: #FRAMCOLORBOLD
📷: @scacciahair

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad #framesibold #bluehair #vividhair #mermaidhair #unicornhair #coolhair #boldhair #framesieducator #hautehues
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296 2

NEW SHADE ALERT ❗❗ For this iced-out look, framesi Italian Style Team Member @jessilee30 used Framcolor Glamour 10.61 (Extra Platinum Silver Violet), one of 3 new Glamour Silver Violet shades 😍 This month only, save 30% on all 60+ shades of Framcolor Glamour - including our 3 new shades, Framcolor Glamour 5.61 (Dark Silver Violet), 9.61 (Blonde Silver Violet), and 10.61 (Extra Platinum Silver Violet) 🙌🙌 🎨: #FramcolorGlamour
📷: @jessilee30

#framesiusa #1000orbust #behindthechair #licensedtocreate #modernsalon #americansalon #cosmoprof #cosmoprofbeauty #framesi #beautylaunchpad
...

187 3
*Based on lab test results comparing FRAMCOLOR BOLD to analogous leading professional color’s performance & claims regarding efficacy and coverage.

Professional
Only

framesi® is dedicated to you, the professional. Our products have always been professional only and are sold exclusively to licensed hairdressers. framesi® never sells its products to retail chains or discount beauty outlets. So when you use framesi®, you know you are giving your clients the best that only you can give.